2011 Explorer

• All-new Ford Explorer delivers a bold new design – yet is instantly recognizable as an Explorer and a Ford – and raises the bar on customers’ expectations for a modern, capable, fuel-efficient SUV with unsurpassed aerodynamics

• World-class Explorer craftsmanship mandates precision engineering to uniform tolerances and margin gaps, adding high-quality materials and soft-touch trim to change customer perceptions about SUV fit, finish and quality
• The vehicle engineering team behind the new Explorer went to new heights – literally – to validate the attributes, capabilities, performance and fuel economy for a game-changing SUV
• A smooth, quiet ride results from the noise, vibration and harshness (NVH) team sweating the details throughout the virtual, prototype and validation phases of Explorer development

DEARBORN, Mich., July 26, 2010 – The 2011 Ford Explorer has been redesigned from bottom to top, inside and out, to reflect a contemporary vision of what customers today want in a modern SUV.

“Ford has changed everything about the all-new Explorer, yet it’s still instantly and instinctively recognizable as a Ford Explorer,” said Moray Callum, executive director of North America Design. “We believe that’s because it’s a contemporary interpretation of the same capabilities Explorer has always stood for, without compromise.”

via FORD EXPLORER: REDEFINING SUVs WITH BOLD DESIGN, PRECISION CRAFTSMANSHIP AND ‘QUIET’ QUALITY | Ford Motor Company Newsroom.

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Dan Dinzebach
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• With a new 3.7-liter Ti-VCT (twin independent variable camshaft timing) V6 producing 305 horsepower and 280 lb.-ft. of torque, the 2011 Ford Edge Sport has best-in-class performance with outstanding fuel economy of 18 mpg city and 25 mpg highway (front-wheel drive)
• The class-leading power is flowed through a six-speed SelectShift Automatic™ transmission and accessed by new unique treatment of paddle shifters. The paddle shifters now can operate while the vehicle is in Drive, allowing a true manual experience when upshifting or downshifting
• New class-exclusive standard 22-inch wheels are the key elements of a refreshed, bolder exterior; special sport-tuned suspension complements new wheels and adds higher level of handling and ride
• Industry-first MyFord Touch™ with SYNC is standard, opening a new era of driver connectivity through the use of intuitive voice commands, 8-inch touch screen in the center stack and two driver-configurable 4.2-inch LCD screens in the instrument cluster

DEARBORN, Mich., July 14, 2010 – The 2011 Ford Edge Sport is both edgier and sportier than the original version launched in 2009. Customers opting for the popular midsize crossover’s performance version will enjoy a more engaging driving experience, a bolder appearance and industry-first driver connect technology.

“The 2011 Ford Edge Sport is bolder, more powerful and has more customer-focused technology than ever before,” said Elaine Bannon, chief engineer. “Edge customers value style and technology. The 2011 Edge Sport delivers the ultimate in both, now with class-leading performance.”

Bannon has been the chief engineer for Edge, which debuted in December of 2006 as a 2007 model year product, from the start. Edge Sport joined the lineup two years later, and the new version best expresses the vision of combining the signature elements of Edge with even greater engineering know-how.

“With the larger wheels, unique exterior cues and added performance, Edge Sport is the type of vehicle you usually could only find at aftermarket exhibition shows like SEMA. The Sport is certainly a vehicle an aftermarket developer might create starting with a base Edge for the enthusiast/performance customer,” said Bannon.

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3291 S Kingshighway at Fyler
314-664-4100

Dan Dinzebach
Internet Sales Manager

via 2011 FORD EDGE SPORT ADDS CLASS-LEADING POWER, BOLDER APPEARANCE AND INDUSTRY-FIRST TECHNOLOGY | Ford Motor Company Newsroom.

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• 2011 Ford Edge SEL and Limited (front-wheel drive) are EPA-estimated at unsurpassed 19 mpg city and 27 mpg highway
• Outstanding fuel economy is combined with best-in-class power. The standard 3.5-liter V6 produces 285 horsepower, tops among standard V6 competitors and 20 more horsepower than the outgoing Edge

DEARBORN, Mich., July 14, 2010 – The 2011 Ford Edge now will officially offer the best fuel economy with the most power along with class-exclusive technology, dynamic design and improved craftsmanship.

The 2011 Ford Edge SEL and Limited, which account for about 80 percent of all Edge sales, are now EPA-estimated at 19 mpg city and 27 mpg highway (front-wheel drive), which is unsurpassed in each category. The new Edge is now 1 mpg better city and 2 mpg better highway – with even greater power. The standard 3.5-liter V6 engine produces 285 horsepower, best-in-class among V6 competitors and 20 more horsepower than the outgoing Edge.

via 2011 FORD EDGE OFFICIALLY HAS TOP FUEL ECONOMY AND BEST-IN-CLASS POWER | Ford Motor Company Newsroom.

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McMahon Ford
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Dan Dinzebach
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• Ford, Lincoln and Mercury first half sales totaled 954,745, up 28 percent versus year ago; June sales totaled 170,900, up 15 percent
• New 2011 F-Series Super Duty and Mustang models are off to a fast start. Super Duty sales were up 58 percent in June versus year ago; Mustang retail sales increased 37 percent
• First Fiestas delivered to U.S. customers
• Ford’s retail market share continues to grow for the 20th time in 21 months as buyers turn to Ford’s fresh lineup of high-quality, fuel-efficient vehicles; Ford brand now has the highest initial quality among all non-luxury brands, according to J.D. Power and Associates’ 2010 Initial Quality Study

DEARBORN, Mich., July 1, 2010 – Ford’s newest models helped the company conclude a strong first half as Ford, Lincoln and Mercury dealers delivered 170,900 new vehicles in June – a 15 percent increase versus a year ago. Year-to-date sales totaled 954,745, up 28 percent with growth across Ford’s full family of cars (up 27 percent), utilities (up 24 percent) and trucks (up 32 percent).

Sales for the 2011 F-Series Super Duty were 58 percent higher than a year ago, capturing more than 50 percent of the heavy duty pickup segment – believed to be the first time since year 2000 that Super Duty has achieved a 50 percent share.

Retail sales for the Mustang were 37 percent higher than a year ago. Since the arrival of the 2011 model, featuring new V-6 and V-8 engines that deliver more horsepower and improved fuel economy, Mustang’s share has climbed to a level not seen in 13 months.

via FORD DELIVERS STRONG, BALANCED SALES IN FIRST HALF 2010; NEW SUPER DUTY, MUSTANG PACE JUNE SALES GROWTH | Ford Motor Company Newsroom.

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• Ford Sales Rise 15% in June, But Lower Than May (dailyfinance.com)
• Ford says June sales fall 13 percent from May (seattletimes.nwsource.com)

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• The 2011 Ford Mustang V-6 sets a new record by averaging 48.5 mpg on a track while completing 1,457 laps with an average speed of 43.9 mph
• Mustang is powered by a new 3.7-liter V-6 engine that uses advanced engineering and technology to deliver great performance and fuel economy
• More than 51,000 entries were received for the Mustang 1,000 Lap Challenge with 22 entries guessing the winning number of laps
• A team of five drivers, including four Ford Mustang engineers and Ford NASCAR star David Ragan, drove the Mustang during its record run

BRISTOL, TN., June 24, 2010 – The 2011 Ford Mustang, which made history when it became the first car ever to deliver more than 30 mpg and 305 horsepower, has set a new record by running 1,457 laps at Bristol Motor Speedway while averaging 48.5 mpg.

The Mustang 1,000 Lap Challenge was designed to demonstrate that a stock production Mustang V-6 could run 1,000 laps and 533 miles on a single of tank of fuel.  With the aid of fuel efficient driving techniques by Ford engineers, the Mustang far surpassed its goal of 1,000 laps.

“To see a Mustang post average fuel economy of 48.5 mpg while running at Bristol is impressive,” said Dave Pericak, Mustang chief engineer.  “The new V-6 engine along with the advanced six-speed transmission in the car is a key element in delivering both fuel economy and performance for Mustang.”

Ford is committed to being a fuel economy leader in every segment it competes in and Mustang’s leads in its class along with other Ford fuel economy leaders like the Ford Fiesta, Fusion Hybrid and new Lincoln MKZ Hybrid, America’s most fuel efficient luxury sedan.

via MUSTANG V-6 AVERAGES 48.5 MPG; RUNS 1,457 LAPS AT BRISTOL ON A SINGLE TANK OF GAS | Ford Motor Company Newsroom.

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DEARBORN, Mich., June 21, 2010 – Ford Mustang has always been fast, fun, and affordable.

MUSTANG V-6 PREPARATIONS IN FINAL STAGES FOR 1,000-LAP CHALLENGE AT BRISTOL MOTOR SPEEDWAY | Ford Motor Company Newsroom.

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• 11th annual Ford Sustainability Report shows significant progress on improving fuel economy, reducing greenhouse gas emissions and operational sustainability
• Report details Ford’s broad-based electrification strategy and introduction of fuel-saving technologies across a wide range of vehicles
• Ford continues to cut its global water use and improve its energy efficiency to decrease its environmental footprint, while leveraging its organizational resources around the globe to help bring vehicles that consumers want to market faster

DEARBORN, Mich., June 15, 2010 – Did you know Ford Motor Company cut its global water use by more than 16 percent in 2009 and became the first automaker to join a global program to help establish a water disclosure protocol for companies around the world?

Did you know Ford reduced carbon dioxide emissions of its 2009 model year vehicles for North America by 12 percent compared to a 2006 baseline, and is on track to meet its goal of a 30 percent CO2 reduction by 2020?

Did you know Ford delivered on its 2006 pledge to double the number of flexible-fuel vehicles produced in the United States by the end of 2010?

via BLUE OVAL ON A GREEN STREAK: FORD DETAILS PROGRESS ON ECO-INITIATIVES IN LATEST SUSTAINABILITY REPORT | Ford Motor Company Newsroom.

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2010STYLISH FORD FIESTA IS EUROPES TOP-SellER IN MARCH AND FOR THE FIRST QUARTER 2010

• The stylish, latest generation Ford Fiesta is Europe’s top-selling car in March and for the first quarter 2010, according to figures released by JATO Dynamics
• Fiesta sold 68,630 units in Europe last month, a 25.8 per cent increase from March 2009 and almost 11,800 units ahead of its nearest rival  (JATO Dynamics figures)
• Fiesta sales in March were the highest for any Ford model on record in a single month in Europe
• Sales of the Fiesta in the first quarter totaled 140,496 units – over 5,400 units more than the VW Golf (JATO Dynamics figures)
• Since the latest-generation Ford Fiesta went on sale 18 months ago, over 750,000 have been sold globally (Ford figure)
• JATO Dynamics confirms Ford to be best-selling brand in Europe in March

via STYLISH FORD FIESTA IS EUROPES TOP-SELLER IN MARCH AND FOR THE FIRST QUARTER 2010 | Ford Motor Company Newsroom.

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• Report: Ford becomes top-selling brand in Europe (autoblog.com)
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McMahon Ford
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Dan Dinzebach
Internet Sales Manager

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MyFord Touch with Eco-Route

• New MyFord Touch™ driver connect technology provides an array of real-time feedback on fuel efficiency performance that helps coach drivers to optimize their miles per gallon
• MyFord Touch map-based navigation offers an Eco-Route option, which instantly calculates the most fuel-efficient route for the driver. Ford testing shows Eco-Route can help achieve fuel economy gains of up to 15 percent
• MyFord Touch launches this summer on the 2011 Ford Edge and will be available globally on the 2012 Ford Focus. MyLincoln Touch will be standard equipment on new Lincoln vehicles beginning with the 2011 Lincoln MKX

via NEW MYFORD TOUCH ‘COACHES’ DRIVERS TO IMPROVE FUEL EFFICIENCY; NAVIGATION ADDS ECO-ROUTE FEATURE | Ford Motor Company Newsroom.

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McMahon Ford
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Dan Dinzebach
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'Mud' Mode is engaged on the Terrain Management System in the all new Ford Explorer SUV.

• The all-new Ford Explorer features an intelligent four-wheel-drive (4WD) control system that optimizes vehicle capability to specific situations
• The Ford terrain management system integrates powertrain and braking controls to provide appropriate traction for any driving conditions the roads and climate present
• Terrain management is activated by a console-mounted, switchable knob, enabling 4WD control through an intuitive choice of settings for various conditions
• Terrain management helps Explorer deliver increased fuel economy by eliminating heavy transfer case and driveline components, while making 4WD capabilities more accessible

DEARBORN, Mich., April 15, 2010 – When the all-new Ford Explorer sport utility vehicle goes in to production later this year, it will offer an advanced terrain management system that takes the mystery out of four-wheel drive by optimizing powertrain behavior for specific situations and road conditions.

“Talking with customers told us that flexibility and freedom to tackle any road, anytime is important to them,” said Explorer Chief Nameplate Engineer Jim Holland. “We saw the opportunity to eliminate a compromise by adding an intuitive and efficient terrain management system that can demystify four-wheel-drive control and enable the driver to properly match 4WD traction to the situations and road conditions they encounter.”

Anecdotal customer feedback indicated the potential for driver confusion with previous systems as to the best use of 4×4 high- and low-range engagement.

via ALL-NEW FORD EXPLORER TERRAIN MANAGEMENT SYSTEM MAKES CAPABILITY, TRACTION USER-FRIENDLY | Ford Motor Company Newsroom.

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• Ford’s award-winning EcoBoost™ gasoline engines use many of the same technologies found in today’s state-of-the-art diesels, including direct injection and turbocharging
• The next generation of EcoBoost engines will move even closer to diesels as Ford introduces cooled EGR (exhaust gas recirculation), which helps enable higher compression ratios
• Further refinements to EcoBoost engines expected to yield another 5 percent gain in fuel economy

DETROIT, April 14, 2010 – At the 2010 SAE World Congress this week, Dan Kapp, Ford’s director of powertrain research and advanced engineering, and Bob Fascetti, director of large gas and diesel engine engineering, will detail how the next generation of the company’s award-winning EcoBoost engines will further connect gasoline and diesel engine technology.

“The first generation of EcoBoost applied some of the key technologies found in powerful diesel engines – such as direct injection and turbocharging – and optimized them for the gasoline engine,” said Fascetti. “The next generation of EcoBoost engines will continue that path to deliver more power and even better fuel economy with lower emissions, which are key customer benefits of EcoBoost technology.”

Technologies being studied to further expand the potential of EcoBoost include cooled EGR and more advanced forms of turbocharging, which also have links to modern diesel engines. Cooled EGR as applied to an EcoBoost engine can improve efficiency and reduce the tendency for an engine to knock. Cooled EGR is exhaust gas that is cooled in a heat exchanger before being pumped back into the cylinders, where it lowers the combustion temperature.

The result: a cleaner-running engine that develops more power and delivers as much as a 5 percent gain in fuel economy over today’s already efficient EcoBoost engines. Ford’s current generation of 2.0-liter EcoBoost I-4 and 3.5-liter EcoBoost V-6 engines deliver between 10 and 20 percent better fuel economy than comparable normally aspirated V-6 and V-8 engines, respectively.

Ford holds more than 125 patents on its EcoBoost technology, which combines direct injection, turbocharging and variable valve timing to increase performance and reduce emissions. EcoBoost gasoline engines already use much of the same technology that is found in today’s state-of-the-art turbo-diesels.

As with diesels, today’s EcoBoost engines feature:

• A high-pressure direct-injection fuel system fed by a common rail that delivers a precise amount of gasoline in the exact spot for fast and complete burn
• Turbocharging to create a more dense mix of air and fuel in each cylinder
• Special pistons with optimized bowls in the center to improve combustion efficiency. These pistons are also oil-cooled, which reduces in-cylinder temperatures
• Reduced CO2 emissions and higher fuel economy

via NEXT GENERATION OF FORD’S ECOBOOST ENGINES PROMISE EVEN MORE POWER, BETTER FUEL ECONOMY | Ford Motor Company Newsroom.

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• SAE 2010: Next-gen Ford Ecoboost engines to get even more efficient with cooled EGR (autoblog.com)
• Ford Explorer to Get 4-Cylinder EcoBoost Engine (wheels.blogs.nytimes.com)
• Report: Four-cylinder EcoBoost Ford Edge coming to Chicago (autoblog.com)
• SAE 2010: Ford confirms Explorer, F-150 EcoBoost, ups production target to 1.5M (autoblog.com)

McMahon Ford
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Dan Dinzebach
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• Ford to launch three more EcoBoost™ engines by the end of 2010
• The company remains on track to equip as much as 90 percent of its North American nameplates with EcoBoost, which would deliver worldwide sales of about 1.5 million units – 200,000 more than earlier estimates
• By 2014, nearly 20 percent of Ford’s global vehicle nameplates will be available with a fuel-saving stop/start system

DETROIT, April 12, 2010 – Ford Motor Company announced today that three more engines with the company’s patented EcoBoost fuel-saving technology are scheduled to be launched by the end of the year. By 2013 Ford expects to be producing approximately 1.5 million EcoBoost engines globally, about 200,000 more than originally expected.

Plans call for an EcoBoost engine to be available in 80 percent of the company’s global nameplates and 90 percent of North American nameplates. About half of the 1.5 million EcoBoost engines are expected to be sold in North America, while the rest are to be sold in Europe, South America and Asia Pacific regions.

“We are focused on sustainable technology solutions that can be used not for hundreds or thousands of cars, but for millions of cars, because that’s how Ford will truly make a difference,” said Barb Samardzich, Ford’s vice president of powertrain engineering.

Samardzich is expected to detail EcoBoost production plans as well as the next three EcoBoost engines scheduled for launch by the end of the year during remarks Tuesday at the SAE World Congress.

The next three EcoBoost engines include:

• 1.6-liter four-cylinder that will be offered in the European C-Max people mover. The 1.6-liter EcoBoost will deliver quick acceleration and class-leading fuel economy.
• 2.0-liter four-cylinder for the next-generation Ford Explorer SUV and Edge CUV. This new engine will deliver best-in-class fuel economy and V-6 performance.
• 3.5-liter V-6 for the F-150. Ford engineers have upgraded the 3.5-liter V-6 for rear-wheel-drive applications. The EcoBoost F-150 is expected to deliver best-in-class fuel economy along with the power and towing capability of a V-8.

via FORD ADDS THREE MORE ECOBOOST ENGINES; NOW EXPECTS TO DELIVER 1.5 MILLION ANNUALLY BY 2013 | Ford Motor Company Newsroom.

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• SAE 2010: Ford confirms Explorer, F-150 EcoBoost, ups production target to 1.5M (autoblog.com)
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Dan Dinzebach
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• Ford Motor Company, host company of the 2010 SAE World Congress, outlines plans to introduce three new four-cylinder engines in North America in the next year to meet customer demand for fuel efficiency
• Ford will provide the most comprehensive lineup of products and powertrains of any automaker for the conference’s expanded ride-and-drive sessions
• Ford speakers at SAE World Congress include Bill Ford, executive chairman, and Paul Mascarenas, vice president of Engineering Global Product Development and general chairman of the 2010 SAE World Congress; several other senior company executives will participate in panel discussions

DETROIT, April 8, 2010 – Stepping up to meet rising consumer demand for smaller and more fuel-efficient engines, Ford Motor Company announced today it plans to introduce three new four-cylinder advanced technology power trains in the next year.

The three new engines joining Ford’s portfolio include a 1.6-liter Twin Independent Variable Camshaft Timing (Ti-VCT) Sigma I-4, a 2.0-liter direct-injection Ti-VCT Duratec® I-4 and a 2.0-liter Ti-VCT EcoBoost™ I-4.

The new powertrains will be just some of the topics Ford will discuss at SAE World Congress, where it is serving as host company and will offer show attendees firsthand experiences behind the wheel of several of its new vehicles. The conference kicks off on Tuesday, April 13.

“The SAE World Congress has always been a unique opportunity to showcase our R&D and debate and discuss the application of new technologies, such as our growing family of high-tech four-cylinder engines,” said Paul Mascarenas, Ford vice president of Engineering Global Product Development and general chairman of the 2010 SAE World Congress. “But nothing brings innovation to life better than getting behind the wheel and experiencing it firsthand. This year we are going to let our vehicles and powertrain technologies do some of the talking for us.”

The nation’s premier automotive engineering conference will include expanded ride-and-drive sessions during the three-day gathering. Ford is offering up the most comprehensive lineup of products and powertrains for test drives. Included are:

• Ford Taurus SHO, with the award-winning 3.5-liter EcoBoost V-6 engine
• Ford Fusion Hybrid, 2010 North American Car of the Year
• 2011 Ford Mustang, featuring the all-new all-aluminum 3.7-liter Ti-VCT V-6
• Ford Transit Connect commercial van with fuel-efficient 2.0-liter Duratec DOHC I-4
• A test version of Ford Focus Electric, being presented by Magna International, Ford’s vehicle development supplier and 2010 SAE World Congress Tier 1 Strategic Partner

ntroduce three new four-cylinder engines in North America in the next year to meet customer demand for fuel efficiency

via FORD TO HIGHLIGHT NEW FUEL-EFFICIENT ENGINES, PROVIDE SPECIAL TEST DRIVES AT SAE WORLD CONGRESS | Ford Motor Company Newsroom.

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• Ford’s EcoBoost a real “Ego”Boost (geardiary.com)

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• Bold new marketing campaign for all-new 2011 Ford F-Series Super Duty begins with Webisodes, online chats, television and print ads all demonstrating class-leading towing and payload capability, fuel economy and productivity
• Ford unveiled its new Super Duty marketing campaign at the grand opening of Toby Keith’s I Love This Bar & Grill in Auburn Hills, Mich.
• 2011 Ford Super Duty, with Ford-engineered, Ford-built 6.7-liter Power Stroke® diesel and all-new 6.2-liter gas engine, is arriving in U.S. dealerships now

AUBURN HILLS, Mich., April 7, 2010 – Ford today kicked into high gear its advertising and marketing campaign for the all-new 2011 Ford F-Series Super Duty at a preview of Web and TV spots at the grand opening of Toby Keith’s I Love This Bar and Grill.

Timed with the arrival of new Super Duty trucks in U.S. and Canadian dealerships, the multifaceted marketing campaign demonstrates the truck’s class-leading towing and payload capability, fuel economy and productivity against the competition.

The campaign includes a series of new Webisodes, which go live today, featuring Dirty Jobs’ Mike Rowe. Television spots narrated by entertainer Denis Leary will begin in mid-April. And partnerships with stars such as Toby Keith kick off this summer when Ford sponsors Keith’s 2010 America’s Toughest Tour.

“Fundamental to the new Super Duty marketing initiative is Ford’s intimate knowledge of the truck customer,” said Doug Scott, Ford Truck Group Marketing manager.

via 2011 FORD SUPER DUTY MARKETING DEMONSTRATES TRUCK’S CLASS-LEADING CAPABILITY, FUEL ECONOMY | Ford Motor Company Newsroom.

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• Ford is launching a new program designed to help business owners customize the graphic wrap on their Ford Transit Connects; vehicle owners can design and order their graphics at www.fordtransitconnectgraphics.com
• The Web site is designed to accommodate a variety of designs and budgets
• The Ford Transit Connect – 2010 North American Truck of the Year – is a fresh choice for small business owners, offering low operating and ownership costs, a fuel-efficient 2.0-liter engine, ample cargo space and generous payload capacity

DEARBORN, Mich., April 5, 2010 – Ford is taking the “wraps” off an innovative new program designed to help business owners customize the vinyl graphics on their Ford Transit Connects.

Since its launch last summer, the Transit Connect has been praised by business owners who describe the attention-getting vehicle as a virtual “billboard on wheels.” Now Ford is offering current and future commercial customers an online program at www.fordtransitconnectgraphics.com that they can use to create their own custom graphic “wraps” using an online library of shapes, lettering and colors that can be manipulated in a number of ways. They also can upload their own images to the site and incorporate them into the design.

“There may be no bigger investment a business owner makes than a first impression,” said Len Deluca, director, Ford Commercial Vehicles. “This Web site provides a great way for a business owner to try out a ‘look’ before making that investment.” Designed to accommodate a variety of designs and budgets, the Web site offers nine different graphic sizes – all made of vinyl and installed by the customer’s dealer or a specially trained installation company obtained through the dealer. Cost ranges from approximately $100 for a small panel logo to $3,500 for a full vehicle wrap.

via CREATE A CUSTOM BILLBOARD ON WHEELS WITH NEW FORD TRANSIT CONNECT GRAPHICS | Ford Motor Company Newsroom.

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• Report: Ford helping small businesses get wrapped up with Transit Connect (autoblog.com)

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• 2011 Ford Fiesta meets the same noise, vibration and harshness (NVH) standards as larger Ford cars, resulting in class-leading small car quiet
• Fiesta is measurably quieter than leading compact and subcompact cars, including the Toyota Yaris and Carolla, and the Honda Fit
• Fiesta body structure was designed with ultra-high-strength steels for rigidity, resulting in a quiet, rattle-free ride

DEARBORN, Mich., April 1, 2010 – For years, car buyers have understood the rule of thumb in the auto industry – small cars deliver better fuel economy but are no match for larger, heavier vehicles when it comes to quietness inside the cabin.

But the 2011 Ford Fiesta is poised to shatter that age-old axiom by delivering a quiet ride that beats all other competitors in its small car class and even beats some larger cars in interior quietness.

This didn’t happen by accident. With quietness becoming ever more important to customers, Ford engineers designed the sporty subcompact to meet the same noise, vibration and harshness (NVH) standards as larger Ford car lines.

The result: The Fiesta, which arrives in Ford showrooms this summer, has interior noise levels lower than the Honda Fit and the Toyota Yaris in 80 mph wind tunnel testing

via NEW FORD FIESTA BREAKS THE MOLD, PROVES SMALL CARS CAN BE QUIET | Ford Motor Company Newsroom.

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• Ford, Lincoln and Mercury March sales totaled 178,546, up 43 percent versus year ago
• Ford brand sales up 46 percent versus year ago, Lincoln up 19 percent and Mercury up 26 percent
• Cars up 53 percent versus year ago, utilities up 46 percent and trucks up 30 percent; March retail sales up 38 percent; fleet sales up 53 percent
• Ford, Lincoln and Mercury first quarter sales totaled 428,596, up 37 percent versus year ago
• Ford gains retail market share for the 17th time in the last 18 months, as more buyers turn to Ford’s fresh lineup of high-quality, fuel-efficient vehicles to meet their needs

via FORD’S U.S. SALES UP 43 PERCENT IN MARCH; NEW PRODUCTS WITH INDUSTRY-LEADING QUALITY AND FUEL EFFICIENCY NET 1Q SALES INCREASE OF 37 PERCENT AND SHARE GAINS | Ford Motor Company Newsroom.

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• Ford’s global electrification strategy will deliver a suite of five new electrified vehicles for differing customer needs in North America and Europe by 2013 and build on the company’s overall vision of offering the widest possible range of fuel-efficient, low-emission technological solutions
• The plan includes the Transit Connect Electric light commercial vehicle, the Focus Electric passenger car, a plug-in hybrid electric vehicle and two next-generation lithium-ion battery powered hybrid electric models
• Ford is working with leading technology suppliers, utility partners and international governments to accelerate commercialization of electrified vehicles

NEW YORK, March 31, 2010 – The drive toward broad commercialization of electric vehicles intensified today as Ford Motor Company and Microsoft jointly introduced a new way for consumers to manage their energy use if they choose to plug in their next vehicle.

Microsoft’s Hohm software application, which allows customers to connect to their local utility provider to better understand and manage their home’s energy usage, is the latest component in Ford’s global electrification plans, and further demonstrates the company’s commitment to working with technology leaders to prepare consumers for a future with electric vehicles.

Ford’s global electrification strategy includes plans to produce five full electric or hybrid vehicles in the compact, midsize and light commercial segments for the North American market by 2012 and European markets by 2013.

via COLLABORATION IS KEY TO FORD’S GLOBAL ELECTRIFIED VEHICLE PLANS | Ford Motor Company Newsroom.

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• Small businesses honored today, National Mom and Pop Business Owners Day
• With sales of more than 13,000 since its introduction last August, the Ford Transit Connect is becoming the vehicle of choice for a growing number of “mom and pop” business owners
• Business owners like the Transit Connect’s fuel economy of 22/25 mpg, its ample cargo space and generous payload capacity
• Ford takes the vehicle to businesses with the 2010 Ford Transit Connect Tour, which runs until mid-May; visit www.fordvehicles.com/transitconnect for more information

DEARBORN, Mich., March 29, 2010 – For a growing number of “mom and pop” businesses across the country, the Ford Transit Connect is proving to be the perfect addition to the family. Since its U.S. introduction late last summer, small businesses have added more than 13,000 units to their daily operations.

Now today, as small business owners recognize “National Mom and Pop Business Owners Day,” Ford is taking its popular fuel-efficient commercial van directly to many of their front doors.

Running through mid-May, the 2010 Ford Transit Connect Tour is offering individual test drives to business owners in 18 cities. The compact commercial van is also stopping at local Chambers of Commerce meetings and industry trade shows. Business owners can request a front-door test drive at www.fordvehicles.com/transitconnect.

via FORD TRANSIT CONNECT: PERFECT ‘ADDITION TO THE FAMILY’ FOR ‘MOM AND POP’ BUSINESSES | Ford Motor Company Newsroom.

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• Canada Post to replace fleet with Ford Transit Connect (autoblog.com)
• Canada Post to Replace Fleet with More Fuel-Efficient Ford Transit Connect (treehugger.com)
• Chicago 2010: Ford Transit Connect Taxi burns CNG, LPG and four acres of space (autoblog.com)
• Chicago 2010: Ford Transit Connect Electric uses the “Force” (autoblog.com)

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• Small businesses honored today, National Mom and Pop Business Owners Day
• With sales of more than 13,000 since its introduction last August, the Ford Transit Connect is becoming the vehicle of choice for a growing number of “mom and pop” business owners
• Business owners like the Transit Connect’s fuel economy of 22/25 mpg, its ample cargo space and generous payload capacity
• Ford takes the vehicle to businesses with the 2010 Ford Transit Connect Tour, which runs until mid-May; visit www.fordvehicles.com/transitconnect for more information

DEARBORN, Mich., March 29, 2010 – For a growing number of “mom and pop” businesses across the country, the Ford Transit Connect is proving to be the perfect addition to the family. Since its U.S. introduction late last summer, small businesses have added more than 13,000 units to their daily operations.

Now today, as small business owners recognize “National Mom and Pop Business Owners Day,” Ford is taking its popular fuel-efficient commercial van directly to many of their front doors.

Running through mid-May, the 2010 Ford Transit Connect Tour is offering individual test drives to business owners in 18 cities. The compact commercial van is also stopping at local Chambers of Commerce meetings and industry trade shows. Business owners can request a front-door test drive at www.fordvehicles.com/transitconnect.

via FORD TRANSIT CONNECT: PERFECT ‘ADDITION TO THE FAMILY’ FOR ‘MOM AND POP’ BUSINESSES | Ford Motor Company Newsroom.

Related articles

• Canada Post to replace fleet with Ford Transit Connect (autoblog.com)
• Chicago 2010: Ford Transit Connect Taxi burns CNG, LPG and four acres of space (autoblog.com)
• Chicago 2010: Ford Transit Connect Electric uses the “Force” (autoblog.com)

McMahon Ford
3295 S Kingshighway at Fyler
314-664-4100

Dan Dinzebach
Internet Sales Manager

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