Ford sweeps Detroit Auto Show awards – Jan. 11, 2010

admin — Mon, 11 Jan 2010 15:50:57 +0000

Ford sweeps Detroit Auto Show awards

DETROIT (CNNMoney.com) — After finishing off an enviable year for a domestic automaker, Ford Motor Co. won both the North American Car and Truck of the Year Awards presented Monday at the start of Detroit’s North American International Auto Show.

The Ford Fusion Hybrid sedan won Car of the Year and the Ford Transit Connect van won Truck of the Year.

“Winning both of these prestigious awards is confirmation that the ONE Ford plan is working, delivering industry-leading products for our customers,” said Mark Fields, president of Ford’s Americas division.

One Ford is CEO Alan Mulally’s plan to have Ford sell largely the same vehicles in all major global markets rather than the previous method of designing and building entirely different cars for different markets.

Ford was the only automaker to gain market share last year, in large part because it was the only one not to be forced into bankruptcy.

But Ford is also gaining based on improved reliability and fuel economy. Consumer Report recently lauded Ford for acheving “world class” dependability in its cars. Here at the Detroit Auto Show, shortly after this announcement was made, Ford unveiled a new version of its Ford Focus compact car.

Any all-new or substantially redesigned passenger vehicle that entered the North American market in calendar year 2009 is eligible for the award. The vehicles are voted on by a jury of 49 prominent automotive journalists from the United States and Canada.

via CNN Ford sweeps Detroit Auto Show awards – Jan. 11, 2010.

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Ford Fusion: 2010 Motor Trend Car of the Year

admin — Wed, 18 Nov 2009 13:28:40 +0000

Redesigned mid-sized car takes prominent magazine award.

NEW YORK (CNNMoney.com) — Motor Trend magazine named the Ford Fusion mid-sized sedan as its 2010 Car of the Year on Tuesday. The award includes both the gas-only and hybrid versions of the Fusion.

This year’s Car of the Year was selected from among a field of 22 different cars all of which were newly introduced or, like the Fusion, substantially redesigned for the 2010 model year.

The Fusion was first introduced in 2006 but has been substantially upgraded and redesigned for the 2010 model year.

“It’s a credit to the [Ford] team to deliver a car in the hottest selling segment in the market and to make it absolutely competitive with the benchmarks,” said Motor Trend editor-in-chief Angus McKenzie at an award presentation ceremony.

The benchmark cars in the mid-sized segment are generally considered to be the Toyota Camry and Honda Accord, which have been the two top-selling cars in America for years.

McKenzie praised the Fusion for the excellence of all versions of the car including the 4-cylinder, V6 and hybrid models.

“Another thing that impressed us was the attention to detail,” McKenzie said.

While the 2010 Fusion shares much of its engineering with the previous version, the car looked and felt like a completely new car, McKenzie said.

Motor Trend, one of the most influential automotive enthusiast magazines in the United States, also gives out SUV of the Year and Truck of the Year awards. The SUV of the Year was announced earlier with the award going to the 2010 Subaru Outback. The Truck of the Year will be announced in December.

Vehicles were judged on six different criteria: design, engineering, efficiency, safety, value and how well the vehicle fulfills its intended function.

The cars were put through track tests by Motor Trends editors. Then cars that were not eliminated in the track testing process were put through additional road tests.

Derrick Kuzak, Ford Motor Co. group vice president for product development credited the Fusion with “getting Ford back into the car market” in 2006 after the carmaker had become competitive only in large trucks and SUVs.

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